Welcome to SpecificSEO.com!
SpecificSEO.com is devoted to providing search engine optimization and search engine marketing services to businesses and individuals around the world in an easy-to-understand, flexible way.
What is search engine optimization (SEO)?
SEO is the process of making on-site changes to your website or page to drive traffic via search engines. Tactics typically include researching keywords appropriate for your site, managing URL structures, identifying errors, examining links, and more.
What is search engine marketing (SEM)?
SEM is the process of using search engine related tools, tactics, and materials to help improve your business. These include blog posts, use of social media, email marketing, newsletter creation, and more. Web marketing is an increasingly competitive field, and there are many tactics with questionable ethics lurking out there on the web. Specific SEO prides itself on the use of ethical marketing tactics.
Why should I care about either? I already have a website.
These two components are important for every successful website because they both work to drive targeted traffic to your site. If your site is about chocolate cakes and you’re getting traffic from people looking for information about puppies, chances are that something’s up. SEO and SEM work to make your site relevant to the people who are looking for it.
How do I implement these kinds of strategies into my site?
SEO and SEM are thoroughly documented fields of study, and they’re ever-changing because search engines are constantly updating their algorithms to help users have a better search experience. If you want to set out on your own to discover how to do SEO and SEM, there are plenty of free resources. Head to your favorite search engine and type in those keywords. You’ll be presented with a mountain of information.
If you don’t have the time, interest,or motivation to take care of it yourself, consider hiring a specialist (that’s me)!
How can I get in touch with you?
You can contact me via the Contact page on this website, or email me at info@specificseo.com. I look forward to hearing from you and helping you build something unique and successful!
